10 Standout Booths at Frieze Seoul, Where Well-Known Western Artists Korean Up-and-Comers Rub Shoulders

Frieze Seoul has returned to the capital of South Korea after its debut last year, opening its VIP preview on September 6. To continue the hype of the last year on an even bigger scale, many of the museums, galleries, and smaller independent spaces all geared up for receiving a growing audience for art in the country. This year, the fair also coincides with the inaugural Seoul Art Week, whose schedule is full of exhibitions, and also comes with four organized nights of talks and events taking place in neighborhoods throughout the city.

Of more than 100 galleries from around the world participating in Frieze, which is once again taking over the Coex Convention & Exhibition Center, roughly one-fifth of them are Korean. As a whole, this Frieze has the usual names that are familiar at any global art fair, but there are more Japanese galleries than there were last year. (Perhaps this Frieze list reflects some of the energy felt at the Tokyo Gendai fair, whose debut happened just two months ago.)

Frieze Seoul is not the only fair taking place right now in the Coex center. It coincides with Kiaf (Korea International Art Fair), which can be found on a different floor. That fair includes 200 galleries, 60 percent of which are Korean.

Compared to last year, this Frieze Seoul is a more composed affair. While there are many newcomers in Seoul, the galleries now don’t seem as caught up in the excitement of the first moment. Here are some of the standout galleries and projects at this year’s Frieze Seoul.